Volkswagen: Safe Happens

Volkswagen: Safe Happens
Project: Volkswagen: “Safe Happens” Banner Ads
Client: Crispin Porter + Bogusky
Date Completed: April 2006

Set of banner ads to promote Volkswagen Jetta’s safety features.

Launch Project:
Volkswagen: Safety Happens

• Unique banner ad where the Jetta drives onto the page and crashes into another ad that suddenly pops up
• Needed to work across all browsers
• The popup changes look depending on the operating system the user is viewing the ad on

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